Just Book It And Be Done…

Something exciting is going to happen for my wife, my oldest son and me in the next month. We are going to New York City to watch our favorite baseball team play against the New York Mets. We’ve already seen our team play against the Yankees at Yankee Stadium but now we get to return to The Big Apple and watch them play against the other powerful New York team.

New York City is special. It’s full of life, energy, lights, and endless possibilities. I’ve been a few times before, and the city has never disappointed me. I’m hoping that in addition to the baseball game, we get a chance to do both touristy things and some of the non-touristy things to enhance our experience in this vibrant city.

My son has some great ideas for us and it is nice, for a change, to let someone else do the planning so my wife and I can just go along for the ride. It is a treat to see your children as adults doing adult things. Yep, we are very proud.

The one thing that my wife and I are taking care of is the hotel room. Now, lodging is expensive everywhere. But NYC lodging is on a different level, at least for this trip. Yikes! Not only is it expensive, but rooms are hard to find. We plan on embarking on plenty of adventures in addition to the baseball game. So, finding a hotel convenient to many areas of NYC can be challenging. And I did mention it was rather pricey, right? I think it bears, repeating, when I say, yikes!

So, for a few weeks, my wife and I have been on the computer looking for a place to stay. We narrowed it down to several and then changed our minds and then went back to original choices and then changed our minds again. We just didn’t want to make a mistake.

We went on different travel websites, we went to individual hotel websites, we asked people who knew the areas, etc. After a lot of research and effort, we struggled to make a decision. Now for me, this is not unusual as I tend to over analyze and drag my feet on everything due to my perfectionist nature. But, for my wife, this was unusual. She is usually the “let’s make a decision” person so we can move on.

A few days ago, my wife said today is the day and I’ll be up in your office and we’re just going to book a room. I don’t know why we struggled with this decision as it seems so insignificant as compared to the time we were going to spend and enjoying each other’s company in this great city.

We narrowed it down to two choices and finally “pulled the trigger” and booked our hotel only to find out now that it probably wasn’t the best choice of hotel. Not for location or price, but for the style of hotel. It isn’t “seedy “or inappropriate in anyway, possibly just suited more for the type of traveler who doesn’t care about any amenities other than a small room with a bed and maybe a coffee maker. Other than that, it looks like a really nice place. It’s just VERY minimal.

Now, I’m a big guy. My son inherited my genes and he is tall and built. My poor wife is going to have to endure two big smelly men in this tiny room for three long nights.
I know she loves us, but this will be a test of just how far she’s willing to go!

I guess the thing we need to remember is that our trip is not about the room, but about the experiences we will have outside of that little room. And who knows, we just may be surprised at the fun we have at that hotel!

So, what does this have to do with running an online business? Well, I’m glad you asked!

When it comes to business decisions, we often get stuck on the “hotel room.” That one thing that seems huge in the moment, but in reality, it’s just one small part of the bigger picture. Yes, the details matter. The right website design, the right email sequence, the right product description are all important. But none of those matter nearly as much as the larger experience you’re creating for your customers and the progress you’re making in your business.

Just like our New York trip isn’t about the room, your business success won’t be defined by one tiny detail. It’s about the entire experience, the growth, the connections, the opportunities, and yes, even the lessons you learn along the way. Getting hung up on perfection in one small area can stall your momentum and keep you from moving forward.

Here are five steps to keep in mind when looking at the big picture and not letting one decision distract you.

1. Focus on Your Purpose – Remember why you started. The hotel room wasn’t the trip, it was simply part of it. In business, don’t confuse the tools with the mission.
2. Weigh What Really Matters – Some decisions carry more weight than others. If a choice won’t make or break your business, don’t spend weeks agonizing over it.
3. Set a Decision Deadline – Give yourself a timeframe. Without it, you’ll endlessly analyze and second-guess. A deadline forces clarity.
4. Be Okay With Imperfection – Not every decision will be the “perfect” one, but every decision moves you forward. You can always adjust and improve.
5. Choose and Commit – Progress comes from action. At some point, you have to pull the trigger and move on.

The lesson here is done is better than perfect. If you wait until everything is flawless before launching a website, releasing a product, or posting content, you’ll be waiting forever. Meanwhile, others are out there building, learning, and growing because they decided, acted, and kept moving.

That hotel room might not be perfect, but it won’t define our trip. The laughter, the baseball game, and the time with family will. In your business, the same holds true. Don’t let one detail hold you hostage. Make the best decision you can with the information you have, move forward, and let the bigger experience unfold.

Now that the trip has been planned, let’s see what kind of shenanigans we can get ourselves into as we explore and conquer the Big Apple! It is going to be fun!

“In any moment of decision, the best thing you can do is the right thing; the next best thing is the wrong thing; the worst thing you can do is nothing.” – Theodore Roosevelt

 “A good plan violently executed now is better than a perfect plan executed next week.” – George S. Patton

 And of course, a few VERY BAD Dad jokes:

A tourist asked me if Yankee Stadium was in the Bronx. I said, “Of course and the Mets play in Queens, which is fitting, because their fans deserve a royal headache.”

What’s harder than finding an affordable hotel room in Manhattan? Finding a Mets pitcher with a winning record.

Until next time, STAY FRESH, Friends!

 

 

 

 

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